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The Earl and Rachel Smith Strand Theatre Celebrates 90 Years

2025 News Archive Posted on September 15, 2025

September 15, 2025

CONTACT: Paloma White

(770) 293-0080

paloma@strandmarietta.org

MARIETTA, GA - This September, The Earl and Rachel Smith Strand Theatre proudly marks its 90th anniversary on September 24th, celebrating nine decades of laughter, music, storytelling, and community. Since its establishment in 1935, The Strand has become a cherished landmark on the corner of Marietta Square, evolving from its glamorous beginnings as a movie palace to a thriving performing arts center, hosting over 200 events annually.

To honor this milestone, The Strand will host a weeklong celebration September 23-28, 2025, featuring performances, film screenings, and community events that evoke treasured memories and inspire future generations. Tickets range from $5–$80, with group discounts available.

"Reaching our 90th anniversary is both a celebration of the past and a commitment to the future. Every performance, every audience member, and every partner has shaped The Strand into what it is today, and this milestone is our chance to honor that collective journey," said Manda Costoulas, Operations Director of The Strand.

A highlight of the celebration is the return of Cobb Idol, the theatre’s signature benefit concert, featuring singers from across Cobb County competing to be named this year’s Cobb Idol. Tickets are $19.35 in recognition of the year The Strand opened its doors. The event runs approximately two hours, including intermission, with lobby doors opening at 6:30 PM, seating at 7:00 PM, and the performance beginning at 7:30 PM.

90th Celebration Week Schedule: 

Fundraising Event:

● September 23 - Strand’s 90th Birthday Celebration: Callathon Community Day


Movie Events:

● September 24 - Top Hat (1935)

● September 24 - The Great Locomotive Chase (1956)

● September 26 - Frozen Sing-Along (2013)

● September 26 - Three Faces of Eve (1957)

● September 28 - College (1927) with Live Organ Accompaniment

 

Live Events:

● September 25 - Cobb Idol Benefit Concert: Legendary Duets

● September 27 - Mamma Mania: NYC’s ABBA Tribute Concert

 

Tickets are available at www.strandmarietta.org or by calling the box office at (770) 293-0080.

About The Strand The historic Earl and Rachel Smith Strand Theatre is a multi-use performing arts and events facility. The theatre is governed by the Friends of The Strand, a 501(c)(3) nonprofit organization, and depends on the financial support of private and corporate donors. It is The Strand’s mission to enrich and engage our regional community through diverse entertainment and memorable experiences for all. For more information and tickets, visit strandmarietta.org or the box office at 117 North Park Square, Marietta, 30060. Follow The Strand on social media @strandmarietta.

For more information about The Earl and Rachel Smith Strand Theatre, visit strandmarietta.org.


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